Are You Selling The Invisible? Discover your personal brand and learn how to package your talent, skill, and expertise into a valuable asset to become the sought-after specialist. Ideal for professional service providers who want to leverage your authority and naturally attract perfect prospects who know exactly what you do to help them, are the type of people you love working with and will constantly refer you to others because they trust you to deliver on your promise. - Find Your True North and develop the perfect ‘Elevator Pitch’ - Discover your target audience and your ‘Inch-Wide, Mile-Deep’ Niche - Get clear on how to instantly connect with your ideal clients by ensuring they KNOW, LIKE & TRUST you, because of your definitive personal brand. - Stop struggling to 'win' business or beat the competition by packaging your expertise to stand out and become the service provider of choice. - Propel your expertise using personal branding and marketing tools developed from Award Winning Neurobranding science. This is a best selling practical guide book including award winning personal branding techniques.
At 8 years old Lauren was told she would never read or write properly because of dyslexia yet she utilised her ‘wordblindness’ to become a branding specialist and for over 25 years worked within world leading advertising agencies; Saatchi & Saatchi, Clemenger BBDO, Grey Worldwide and Ogilvy & Mather, as Brand Manager for AXA and owning her own advertising agency. Now a Personal Branding Specialist & Award Winning Neurobrander, Best Selling Author and Speaker, she helps professional service providers, coaches, and consultants who want to stand out and be found, to become well known, well paid and wanted.